About Us

Where Heritage Meets Innovation

At Prakritik Paint, we believe sustainability begins at home—with the walls that surround us. Our journey started with the simple yet profound idea of modernizing India’s age-old practice of using Eco Friendly, treated , Purified cow base for its natural health benefits. By transforming this tradition into a BIS-certified paint, we are creating eco-friendly spaces while reviving our rural economy.

Our Team

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Our Products

Prakritik Emulsion Paint

A natural innovation made from cow dung, lime, clay, and plant-based pigments. Ideal for homes, schools, hospitals, and spiritual spaces.

Key Features:

  • Anti-fungal & Anti-bacterial

  • Odor-free and non-toxic

  • Earthy matte finish

  • BIS Certified

  • Safe for children and pets

Available Shades:
Natural browns, ochres, soft yellows, and earthy neutrals.

Khadi Heat & Damp Proof Paint

Cooler summers. Drier monsoons. Inspired by ancient wisdom and made for Indian weather conditions.

Benefits:

  • Reduces roof temperature by 7–8°C

  • Protects against dampness & cracks

  • Reflective & breathable finish

  • DIY-friendly application

Sustainability

Paint with Purpose

By repurposing cow dung into usable paint, we:

  • Solve the stray cattle waste crisis

  • Create jobs in rural communities

  • Encourage cleaner, healthier homes

  • Support Atmanirbhar Bharat & Khadi initiatives

Innovation & Tradition

From vedic plaster to Gaucrete bricks, modern architects and rural innovators are embracing Eco Friendly, treated , Purified cow base in sustainable construction. We’re proud to be part of this shift toward conscious building practices.

Featured Projects:

  • Vedic Bhawan, Rohtak

  • Sustainable Homes by Kiran Amati

  • VPGRI Workshops in Rajasthan